Preface – <br /> About the authors – <br /> Prologue: a brief history of travel – <br /> Part I: introduction – <br /> 1. Service makes the difference – <br /> 2. The travel and tourism industry – <br /> 3. Exploring hospitality careers – <br /> Part II: Hospitality organizations – <br /> 4. Understanding the restaurant industry – <br /> 5. Restaurant organization and management – <br /> 6. Understanding the world of hotels – <br /> 7. Hotel organization – <br /> 8. Club management – <br /> 9. An introduction to the meetings industry – <br /> 10. Floating resorts: the cruise line business – <br /> 11. Gaming and casino hotels – <br /> Part III: Hospitality management – <br /> 12. Managing and leading hospitality enterprises – <br /> 13. Managing human resources – <br /> 14. Marketing hospitality – <br /> 15. How management companies manage hotels – <br /> 16. Franchising is big business<br /> 17. Ethics in hospitality management – <br /> Appendix: hospitality associations and periodicals – <br /> Index. <br />