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Contemporary club management /
Por: Club Managers Association of America
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Colaborador(es): Perdue, Joe | American Hotel & Motel Association. Educational Institute.
Tipo de material: 
LibroEditor: East Lansing, Mich. : American Hotel & Lodging Educational Institute, c2007Edición: 2nd ed.Descripción: xiv, 647 pages : ill. ; 23 cm.ISBN: 9780866122863.Tema(s): Clubs -- Management | Country clubs -- Management | Golf courses -- Management | Restaurant management | Total quality managementClasificación CDD: 647.95 | Tipo de ítem | Ubicación actual | Colección | Signatura | Copia número | Estado | Fecha de vencimiento | Código de barras |
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Libro
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Biblioteca Especializada Sede C General | Colección General | 647.95 C649c (Navegar estantería) | Ej. 1 | Disponible | 008700 |
Preface -- <br /> Part I. General Club management -- <br /> 1. Overview of club operations -- <br /> 2. The board of directors and the general manager / Chief operating officer -- <br /> 3. Leading clubs effectively -- <br /> 4. Leading the strategic planning process -- <br /> <br /> Part II: Marketing and human resources -- <br /> 5. Club marketing -- <br /> 6. Membership marketing -- <br /> 7. Managing human resources in clubs -- <br /> 8. Training and professional development in clubs -- <br /> <br /> Part III: Club operations -- <br /> 9. Quality service in clubs -- <br /> 10. Club food and beverage operations -- <br /> 11. Managing entertainment in clubs -- <br /> 12. Club financial management -- <br /> 13. Club technology -- <br /> <br /> Part IV: Club sports -- <br /> 14. Golf operations in clubs -- <br /> 15. Golf course maintenance -- <br /> 16. Club fitness, spa, aquatics, and tennis operations -- <br /> Index -- <br /> <br />
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